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Posts Tagged ‘ophthalmologist’

Retail is Dead. Long Live Retail

Sadly, Toys R’ Us recently ceased operations. Sears’ post-bankruptcy strategy is to have smaller stores which concentrate on appliances. Sounds like traditional brick and mortar retail is in trouble, doesn’t it? First of all, not every brick and mortar retailer is in trouble. WalMart and Target are doing very well. Still, the trend is that […]

Good Vision/Good Cognition

Even though most tasks required by daily living are mundane, the act of doing them engages the mind. Most human brainpower is used to process visual stimuli, so the very act of seeing and coordinating movements is cognitively demanding. That said, we would expect poor vision to lead to cognitive decline. A study was published […]

Folks with Ocular Melanoma Cluster on Social Media

Ocular melanoma, while rare, is the most common adult eye cancer. This type of cancer occurs at the rate of 1 in every 2,500 people. Typically, it is found in Caucasians between the ages of 30 and 50. It is different from skin melanoma because it is not caused by exposure to the sun. This […]

Like a Well-Oiled Machine

Wouldn’t it be nice to have patients receive services while riding on a conveyor belt? It would be like an attraction at EPCOT. The patients could check in, take their seat and then first move through the eyeglass display, next they would go through various screenings, then the all important eye exam, back through the […]

Make Sure Patients Choose You, Not An App

Smartphone apps are so cool. There’s an app for ICD9/10 codes. There’s an app for contact lens calculations. There’s an app that can turn your smartphone into an ophthalmoscope! There’s also an app that will allow people to have their eyes examined for refractive error. This is where apps stop looking so cool. While having […]

Vision and Concussions

For many years, concussions weren’t considered a serious injury. As long as a person didn’t lose consciousness and recovered from other related injuries, whether the injuries be from a tackle in football or a fall from a skateboard, concussions were no big deal. Now with advanced diagnostic imaging such as MRI and CAT scan, as […]

Keep an Eye on the Business

Today, many doctors are experiencing practice consolidation as smaller practices merge with larger ones. Despite this trend, there are still many optometry practices with single owners and only one or two doctors on staff. For the private practice owner focused on growing and thriving in today’s competitive market, taking advantage of new ideas in medicine, […]

A Computer Doesn’t Give Out Lollipops

If you are an eye care professional, by now you have probably heard of Opternative.com, which offers a vision exam to correct refractive error via computer and smartphone. A person signs up, takes the exam and a doctor reviews the findings. Within 24 hours, the patient is notified that the prescription is available. He or […]

The Evolution of Optometry

It’s no secret that optometry has evolved over the years. What started as a profession that focused on vision care and dispensing eyeglasses, has developed into a profession that provided medical eye care and the relationship with ophthalmologists has expanded into more of a partnership as opposed to a technician/expert relationship. What lead to this […]