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Posts Tagged ‘optometry’

Make Time for Learning—Even if CEUs aren’t Involved

Doctors of optometry and ophthalmology attend classes either online or in person to keep up with the latest advances in eye care. These classes reward attendees with the continuing education units they need to keep their certification. In addition to CE, what others kinds of learning or just reading do you do? Like most people, […]

Longevity in Optometry/Ophthalmology

You may have heard the riddle about a man and his son who are involved in a car accident. The man dies instantly. The son survives but is seriously injured. He is rushed to the hospital for emergency surgery. The old doctor sees the boy being wheeled into the operating room and says “I can’t […]

Do These Things for a Successful Practice

Optometry is unique in that it is one of the few medical specialties that offers a fashion statement (frames) in addition to a medical examination. Since there is a physical product to sell, how can you maximize your product and service mix, to keep customers coming back and your practice profitable? Don’t worry, you don’t […]

Rephrase the Jargon for Greater Comprehension

Recently, we were approached by a doctor at the 2016 American Society of Cataract and Refractive Surgery (ASCRS) conference with a request to create a model that would explain the causes of dry eye, as well as how it is diagnosed and treated. You can learn more about the model here. Of course, the medical […]

Optometry as a Second Act

When I worked at a college of optometry, the vast majority of students were in their 20’s. Most of their stories were similar: They went straight from a bachelor degree program to the school where I worked. Most didn’t even take a gap year. However, there were a few students who were returning to school […]